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Course Overview

Salesforce Marketing Cloud is a B2B platform capable to support digital marketing campaigns including multi-channel campaign execution, customized customer journeys, pre- and post-campaign analytics including audience building and segmentation, social media engagement and advertising, and a data management platform. SFMC does all these using features called as “Studios” and “Builders"

Salesforce Marketing Cloud Key Features

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At Fiesttech, we value the trust of our patrons immensely. But, if you feel that this Salesforce Marketing Cloud does not meet your expectations, we offer a 7-day money-back guarantee. Just send us a refund request via email within 7 days of purchase and we will refund 100% of your payment, no questions asked!
  • Flexible Schedules
  • FREE Demo on Request
  • 24/7 Lifetime Support
  • One-on-One Doubt Clearing
  • Certification Oriented Curriculum
  • Real-time Project Use cases

Skills Covered

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Benefits

A lot of marketers, large and small, around the globe are looking for resources with knowledge on Salesforce technology to support their digital campaigns. This would give ample job opportunities abroad as well locally.

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Annual Salary
Hiring Companies
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Hiring Companies
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+91 844 844 0724

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Training Options

Explore all of our training options and pick your suitable ones to enroll and start learning with us! We ensure that you will never regret it!

Self Paced Recordings
300
  • 30 hours of Salesforce Marketing Cloud Training videos
  • Curated and delivered by industry experts
  • 100% practical-oriented classes
  • Includes resources/materials
  • Latest version curriculum with covered
  • Get lifetime access to the LMS
  • Learn technology at your own pace
  • 24x7 learner assistance
  • Certification guidance provided
  • Post sales support by our community
Instructor led Program
450
  • Everything in Self-Paced Learning, plus
  • flexible access to online classes
  • Live, online classroom training by top instructors and practitioners
  • Classes Starting From :-

    19th Dec: Weekday Class

    17th Dec: Weekend Class

Corporate Training
Customized to your learning needs
  • Blended learning delivery model (self-paced eLearning and/or instructor-led options)
  • Flexible pricing options
  • Enterprise grade Learning Management System (LMS)
  • Enterprise dashboards for individuals and teams
  • 24x7 learner assistance and support

Salesforce Marketing Cloud Course Curriculum

Eligibility

This training course is ideal for digital email marketers who are responsible for their organization's email channels. You do not need any prior knowledge of Marketing Cloud.

Pre-requisites

 Knowledge of Digital Marketing and hands-on experience with Email Sending platforms is advantageous.

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Course Content

Live Course

Self Paced

. What, Why and How of Email Marketing
10:54
. Knowledge ESP & MSP
09:43
. Basic terminologies used in Email domain
08:54
. Over view on Email Marketing Services
10:21
. General process flow in Email Marketing - Campaign setup & Data management
05:32
Overview on different Salesforce Cloud applications
03:49
viz., Sales cloud, Community cloud, Commerce cloud, Health Cloud etc.
07:12
Platform / User Interface familiarization
02:49
Overview
02:49
Email Message
02:49
Email Template
02:49
Content Blocks
02:49
Upload
11:49
Upload
11:49
. All Subscribers - Concept about subscriber key/subscribe ID
01:49
. Lists
02:49
. Groups
11:49
. Groups
11:49
. Profile management
01:23
. Preference management
03:49
. Preference Center page
01:23
. Data Extensions
02:49
. Syncronized Data Extensions
02:49
. Shared Syncronized Data Extensions
02:49
. Salesforce Data Extensions
02:49
. Shared Salesforce Data Extensions
02:49
. Data Relationships
02:49
. Publication Lists
01:49
. Shared Publication Lists
01:23
. Suppression Lists
01:23
. Shared Suppression Lists
02:49
. Data Filters
02:49
. Measures
01:23
. User-Initiated Emails
02:49
. Salesforce Send Emails
01:49
. Triggered Emails
01:49
A/B Testing
01:49
Tracking
11:49
. Sends
02:49
. Reports
02:49
. Data
01:49
Admin
02:49
. Over view on Account Settings
02:49
. Users creation
02:49
. Bussiness Units
01:49
. Roles
02:49
. Reply Mail Management
02:49
. Data Management
02:49
. Send Management
02:49
Mobile Connect
02:49
. Long Code
02:49
. Short Code
01:49
. Keywords
02:49
. Mobile Messages
01:49
. Contact Management
01:49
. From Name
02:49
. Send Blockout
02:49
. Creating static page
02:49
. Unsubscription page (Part of Publication List concenpt)
02:49
. Unsub Processing page (Part of Publication List concenpt)
01:49
. Unsub Thank you Page (Part of Publication List concenpt)
01:49
. Unsub Error Page (Part of Publication List concenpt)
01:49
. Smart Capture page
02:49
. DEManager (to insert attribute values into DEs)
02:49
. Interactive Email Page
01:49
. Overview
02:49
. Create and Schedule an Automation
02:49
. File Drop Automation
01:49
. Scheduled Automation
01:49
Automation Activities:
02:49
. User Initiated Send
02:49
. SQL Query Activity
02:49
. Import File Activity
01:23
. File Transfer Activity
02:49
Overview
02:49
Journey Creation – Live
02:49
Journey Templates
01:49\
Flow Control
22:49
Update Contact Activity
01:23
Sales and Services Cloud Activities
11:23
Sales and Services Cloud Activities
11:23
Journey Settings
21:49
Journey Deployment
22:49
. Installing Managed Package
02:49
. Installing Managed Package
02:49
. Salesforce.com Installation steps
01:23
Marketing Cloud Setup for Sync object
01:49
. Synchronized Data Sources
01:49
. Mapping fields
01:23
. Enabling Sync object on Marketing Cloud
01:49
. Emails
01:49
. Templates
01:49
. Content Blocks
02:49
. Code Snippet
01:49
. In-App Messages
01:49
. Push Notifications
01:49
. Chat Messaging - LINE Message
01:49
. SMS Message
01:49
. Data Sources
02:49
. Data Design - Attribute Group
01:49
. All Contacts
02:49
Data Sources
01:49
. Data Extensions
01:49
. Imports
01:49
. Contact Configuration
01:49
. Contact Deletion
01:49
Product Overview
02:49
Preparing for certification exam
02:49
Mock up test cases
.
Mock up test cases
.
. Discussion on use cases (live situations)
.
. Marketing atuomation use cases to work on
.
. Marketing atuomation use cases to work on
.
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Salesforce Marketing Cloud Exam & Certification

Begin your path to becoming a Marketing Cloud Specialist by enrolling in this course. You'll learn how to create client journeys in the Marketing Cloud platform with this expert-led program. Our instructors will lead you through best practices to analyze, execute and monitor journeys, giving you the tools and knowledge you need to create personalized experiences and engage with your customers in new ways.

You’ll learn the following during the training:

  • Basics of Salesforce Marketing Cloud and conceptual deep dives
  • Advanced marketing cloud concepts of conceptual design and discovery
  • Connect a Salesforce org to a Marketing Cloud account.
  • Marketing cloud integration with Salesforce and other external systems 
  • Use customization strings and dynamic content, create unique content blocks to use Salesforce CRM data.
  • Create an email in Content Builder.
  • Best practices of Journey builder, contact builder, automation, and data design.
  • Everything you need to know about Marketing Cloud Consultant Certification.

Salesforce marketing cloud, one of the market leaders in the marketing cloud space. It’s second only to Adobe marketing cloud in terms of total market share, with a 24 percent share. As per Google Trends, Salesforce Marketing Cloud is drawing interest in various marketing clouds over time. As you can see, the demand for Salesforce marketing cloud is rapidly growing. Companies with large customer bases, such as Vodafone, Aston Martin, Philips, Western Union, and more, use Salesforce marketing cloud to communicate with their customers. Businesses who implement this marketing cloud notice a considerable boost in revenue.

  • Anyone interested in learning basic to advanced Salesforce Marketing Cloud topics 
  • Anyone preparing for Salesforce Marketing Cloud Consultant certification 
FAQS

Salesforce Marketing Cloud Course FAQs

You can access the recording of the missed class through our LMS. We record each training session and upload it after the session to our LMS which can be accessible to the students.

Yes, we got custom training programs to complete the course as you need.

You need good internet connectivity with a mobile/tab/laptop/system installed with Zoom/Meet.

You will get a verifiable course completion certificate once you attend all the sessions and successfully submit the assessments and clear the exam.

Yes, our experts help you draft the perfect resume that matches your desired job roles.

Yes, we help you with placement assistance through mock interviews, resume building, and by forwarding your profile to our corporate clients seeking trained resources.

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